Students In Toronto Organize Crop Top Day To Protest School Dress Code


(PCM) Students at the Etobicoke School of the Arts in Toronto have banned together and organized “Crop Top Day” to protest their school’s dress code policy which does not allow female students to show bare midriffs. The situation came to light when student Alexi Halket was sent to the principals office because she was wearing a  turquoise and black crop top that revealed her midriff and was told by the principal of the school that it was “too inappropriate and looked too much like a bra”.

Halket’s story was soon spread all over social media and female students everywhere, not just in Toronto, banned together to show their support. Hundreds of female students went to class dressed in crop tops with their own messages of empowerment fighting school dress codes written on the shirts.  The students feel that the school dress code policies unfairly target women, as there is no issue when a male student takes off his shirt to run around in gym class.

Halket says that the movement is trying to teach women to love their bodies and appreciate them for what they are, even if there is a dress code in place. She questions why a female student should be sent home just because the male students cannot control themselves when they see the females outfit.

The principal of Halket’s school sat down with students the next day at lunch-time for a lengthy discussion about the school’s dress code policy and the protest occurred without an incidents or reprimanding from the school officials. The principal claims he is proud of the students for talking about what they hold important and feels that this type of critical thinking and open discussion is very important in schools.

The post Students In Toronto Organize Crop Top Day To Protest School Dress Code also appeared on PCM Lifestyle.

Rihanna Makes History As Dior’s First Ever Black Campaign Star


(PCM) Music and fashion icon Rihanna has made history by becoming the first woman of color to be chosen as the face of fashion designer Dior’s upcoming advertising campaign.

The news was announced that Rihanna would be the new face of Dior back in mid-March, however it was only within the last few days that her sexy and edgy advertisement photos began leaking out on the web.

The photos for Dior’s ad campaign were shot by photographer Steven Meisel for the company’s Secret Garden IV campaign and were taken at the incredibly elegant and historic palace of Versailles.

When the news about her campaign was first announced Rihanna revealed to MTV that it was “such a big deal for me, for my culture, for a lot of young girls of any color. I think to be acknowledged by Dior means a lot, as a woman, to feel beautiful — to feel elegant and timeless.”


The post Rihanna Makes History As Dior’s First Ever Black Campaign Star also appeared on PCM Lifestyle.

Ellen DeGeneres Teams Up With GapKids To Launch A Children’s Clothing Line


(PCM) Ellen DeGeneres has revealed that she has teamed with clothing retailer GapKids to launch a new children’s clothing line. The new clothing line will be one of the first partnerships under Ellen’s new ED lifestyle company, which will officially launch in June.

The GapKids/ED clothing line will be available in August launching just in time for the back to school shopping season. According to GapKids, the new line’s collection for girls will feature tops, bottoms and outerwear, but is not just a clothing line, but more of a social movement.  It is designed to help all girls realize they have the power to do extraordinary things.

When speaking with WWD (Women’s Wear Daily) Ellen said “I am thrilled that my lifestyle brand, ED, is partnering with Gap to encourage young girls to pursue their passion, whether it’s math, science, sports or the arts. Following my passion allowed me to be exactly who I am today — a talk show host with a vibrant side business as a party mime.”

The new clothing line will also include apparel for boys and adults as well, which along with the girls collection will be available in all Gap stores and

The post Ellen DeGeneres Teams Up With GapKids To Launch A Children’s Clothing Line also appeared on PCM Lifestyle.

Could Your Beard Really Be Filled With Poop?


(PCM) These days, sporting a beard has become quite trendy with the male demographic, however many may want to consider a shave with the results that a new study has revealed. 

KOAT Channel 7 in New Mexico recently hired a microbiologist to conducted a study on the cleanliness of men’s facial hair and the results were absolutely shocking. At the conclusion of the study, the beards of several men were found to be just as contaminated with fecal matter and bacteria than a dirty toilet seat. 

While the study found normal bacteria in majority of the men’s beards, what was disturbing was the amount of bacteria that is the same as fecal matter in a good number of the participants beards as well!  

However, before all you beard-lovers go running for the razor blades, the study was also sure to note that there was no actual poop discovered in the men’s beards, but rather the same type of bacteria that is often found in poop. There was also not enough of it present to make anyone seriously ill. 

The only concerning statement made in the study was the note that if the same bacteria were to be discovered in our water system, the water system would have to be shut-down and disinfected! Kinda of scary! 

Could Your Beard Really Be Filled With Poop? was contributed by a Myth

Toms Donates Shoes For Bare Feet Instagram Photos


(PCM) Each year in May, L.A. based company Toms Shoes makes an interesting request of their supporters by asking them to spend one day going barefoot for their “One Day Without Shoes” campaign.  This year to expand on the campaign, Toms has jumped on the social media bandwagon and have incorporated Instagram into this year’s campaign.

The company is asking supporters to post images of  their bare feet on Instagram and hash tag them #withoutshoes. Toms Shoes will then donate a pair of shoes to a child in need for every image posted. The campaign is good for up to 1 million posts and is being used to raise awareness for children’s health and education.

The campaign will last from May 5-May 21 and is an extension from their normal procedure of donating a pair of shoes for every pair of shoes that is purchased. Also, this campaign is open to everyone, not just Tom’s customers, meaning that anyone can take a bare foot photo and post it on Instagram with the hash tag to help a child in need receive a brand new pair of shoes.

Toms Shoes was founded back in 2006 and since their formation have donated over 35 million pairs of shoes to children in need.

The post Toms Donates Shoes For Bare Feet Instagram Photos also appeared on PCM Lifestyle.

Odd New Challenge To Mimic Kylie Jenner’s Lips Goes Viral


(PCM) Teenagers online have created a new challenge that has now gone viral in an attempt to recreate Kylie Jenner’s pillow lip pout.  The teens are placing glasses or plastic bottles over their mouths and lips for an extended period of time. The glass or bottle creates an airlock effect, which in turn increases the blood flow and causes the lips to swell.

After removing the glass or bottles the teens are then snapping a photo of the result and posting it on Twitter or Instagram with the hashtag #kyliejennerchallenge. Most of the photos are pretty funny and it does not appear that any of the teens suffered any serious harm taking part in the challenge, however there were a few that looked pretty painful with some bruising around the lips.

Kylie Jenner has been pretty quiet about the challenge, but when asked in several interviews if she had any plastic surgery, she denies having any procedures done. She only wishes that people would stop talking about and focusing on her lips.

The post Odd New Challenge To Mimic Kylie Jenner’s Lips Goes Viral also appeared on PCM Lifestyle.

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