Funko, in partnership with iconic home video retailer Blockbuster, has officially announced the launch of their newest innovative product line, Rewind! The first full collection will be available to fans in fall 2023.
The retro entertainment product line focuses on delivering nostalgia directly to consumers through collectibles and packaging fashioned around the iconic Blockbuster design. Each newly designed collectible figure comes encased in VHS-type packaging unique to each IP and a membership card designed to mirror Blockbuster’s memorable design.
“With the resurgence of ‘80s and ‘90s trends, Funko is bringing the best pop culture film moments home with Rewind, helping fans connect over shared memories, while simultaneously complementing the product options from our most sought-after product line,” said CEO Brian Mariotti.
Rewind stands as the latest addition to Funko’s extensive range of collectible products, offering fans yet another innovative way to connect with their favorite fandoms. Funko’s ever-growing roster of innovative products includes beloved staples such as GOLD and Soda, the recently released Bitty Pop! line as well as the upcoming Funko Fusion video game coming in 2024.
Before the first licensed release this fall, fans will have the opportunity to access two Freddy Funko-inspired Rewind collectibles during Fun on the Run, Funko’s 10 city cross-country event from July 7-19, which will feature limited edition products, photo opportunities and giveaways. For details on the road trip in celebration of the company’s 25th anniversary and a list of Fun on the Run stops, visit the landing page.
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