Nuclear Power Company Request Women Pose In Bikinis To Win Possible Internship

(PCM) We have definitely never heard of a hiring process quite like this one! A company in Czechoslovakia is requesting that female applicants interested in an intern position with the company post image of themselves dressed in only a bikini on Facebook to compete in a contests. The girl who receives the most “likes” would then […]

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The Chain Bra Is Yet Another Fashion Trend We Will Never Understand

(PCM) To add to our ever-growing list of fashion trends we will never understand let us introduce you to the “chain bra”. The chain bra is pretty much exactly what it sounds like, a grouping of silver or gold chains formed into the shape of a bra, that is sometimes bedazzled with some sort of […]

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If You Thought The Male Romper Was Bad Wait Till You Get A Load Of The New Male Lacey Shorts!

(PCM) It appears as if someone is taking literally every single summer festival clothing trend for women and creating the male version of the same thing and the results are really ridiculous. We recently shared the story about the company who surpassed their Kickstarter goal to create the “RompHim“, which is the male version of […]

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LED Eyelashes Are The Next Make-up Trend!

(PCM) So, apparently LED eyelashes are now a thing and are making waves as one of the next big make-up trends. Just when we thought it couldn’t get any better than yellow blush and feather eyebrows! According to Mashable, the light-up eyelashes are called F.Lashes and they are even interactive! The eyelashes will change their […]

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Seriously! Guy Rompers Are Now A Thing!

(PCM) It is summer music festival season and of course one festival season fashion staple is the romper, which, for the most part, has been a garment specifically geared towards women … that is until now! Our worst fashion nightmare has come true and a company called Aced Design has launched a Kickstarter campaign to […]

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Abercrombie & Fitch CEO Mike Jeffries Retires

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(PCM) Is it wrong that I am a little bit happy to learn that Abercrombie & Fitch CEO Mike Jeffries has announced his retirement from the company effective immediately.

The news of Jeffries retirement comes after it was revealed that the company’s third quarter earnings were about 60 million under expectation.

Also due to all the controversy surrounding Jeffries comments about the brand’s target market and demographic the company began declining in popularity at a rapid pace.

Jeffries came under fire for his remarks that the clothing retailer was only concerned about their clothing being worn by thin and attractive individuals.… Full Story

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Barbie Has Some Realistic Competition With The Lammily Doll This Holiday Season

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(PCM) Finally, there is a doll are the market that is sure to give Barbie a run for her money, with her realistic proportions and average size measurements called Lammily.

The doll was created by 26-year old  Nickolay Lamm who launched a crowd-funding campaign last March to bring his vision of the “anti-Barbie” into production. The Lammily doll has hips, thighs, and a backside that are proportioned to appear like an average 19-year old woman.

Lamm came up for the idea for the doll in hopes that it would urge people to forget about their bodies in general and focus more on what they can do rather than what they look like.… Full Story

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Victoria’s Secret Makes A Change To Their “Perfect Body” Ad Campaign

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(PCM) The power of the internet has spoken yet again and lingerie retailer Victoria’s Secret has now changed their current “Perfect Body” ad campaign after being hit with a petition and outrage from body image advocates online.

The ad’s for the company’s new bra collection “Body By Victoria” featured the retailers notoriously thin models sporting bras and panties with the text “Perfect Body” splayed across their bare torsos.

The ad sparked up a huge debate online with many people claiming that the ad created negative body image stereotypes and advocated low self-esteem. There was even a Change.org petition created that urged the company to apologize for irresponsible marketing tactics.… Full Story

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Victoria’s Secret Stirs Up Controversy With New Ad Campaign

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(PCM) Women’s lingerie company Victoria’s Secret has created quite a bit of controversy with their new ad campaign which many are saying forces negative body image standards on women.

The ad campaign is for Victoria’s Secrets new bra collection which is called “Body”.and features the company’s incredibly thin models in bras and panties with the words “Perfect Body” splayed out across their bare midriffs.

Many individuals became outraged over the ads and what society feels is the standard for the “perfect body”. They feel that the ad showcases an incredibly damaging message to young women. The controversy even found the hash tag #iamperfect to begin trending on Twitter among the outpouring of social media commentary about the campaign.… Full Story

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New Uniforms For The Colombian Women’s Cycling Team Are Creating A Stir

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(PCM) The Colombian women’s cycling team has certainly created a ton of buzz on line with their new uniform choice. From the chest up the uniforms resemble your normal run of the mill cycling outfit, however it is the bottom portion of the kit that has created a bit of controversy.

The top portion of the uniform fades down to a beige colored fabric that is more than just a little revealing. While no skin, or lady parts, are actually shown, the illusion has been deemed too much for some cycling enthusiasts.

Social media exploded with comments from people who were not even sure just what type of opinion to form about the new uniforms.… Full Story

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Apparently Bras Are Now Racist

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(PCM) At least according to the editorial board of a college newspaper in Oklahoma, who recently made the claim that bras are racist because they happen to come in colors called “nude”. The newspaper went on to say that since non-white people’s skin isn’t that particular color when they are nude, then of course the bras must be racist.

Some of the questions asked by the staff published editorial in the Oklahoma Daily were “How would it make you feel that the fashion industry and society at large has based its ideal of nude on Caucasian people? That the color of your skin doesn’t count as ‘nude’?”

The editorial also went on to use the same logic to explain that “nude” make-up, “flesh-colored clothing, and Band-Aids were also racist products.… Full Story

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ARIZONA JEAN CO. Hosts VIP Event In Brooklyn With Tori Kelly And Alex & Sierra

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Photo credit: Dimitrios Kambouris/WireImagefor Arizona Jean Co.

(PCM) Last night, Arizona Jean Co. hosted a VIP event in Brooklyn, featuring performances by pop artist Tori Kelly and X-Factor winning duo, Alex & Sierra. Fans of the artists lined up outside 26 Bridge in anticipation. The energy in the room remained at an all-time high throughout the night and guests were spotted singing and dancing along to the performances and making their way through a variety of customizable Arizona Jean Co. activations including flash tattoos, custom design leather bracelets, a braid bar and a large interactive screen for guests to create their own personal look book featuring Arizona Jean Co.… Full Story

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